From another forum to which I contribute comes the inspiration for this post about Article Announcer and the ContentComposer duplicate content checker.

A poster asked about Article Announcer being featured in one of the ContentComposer demo videos. Confusion had arisen because Article Announcer was featured in submitting content to article directories. So I felt I’d address the issue here. Article Announcer is a premium article submission tool, one of its leading benefits is that one can submit different versions of articles to article directories and thus avoid any possible issues in respect of duplicated content filters.

Article Announcer is one of Jason Potash’s products so it seems to me to be perfectly sensible for him to feature it in his promotional tools. Content Composer does mesh very nicely with Article Announcer and the ‘Auto-rotate’ functionality but there is not any NEED for AA in a ContentComposer environment. In fact, the competing Article Post Robot also enables the use of multiple versions of articles to article directories and it is much cheaper than Article Announcer. Although it is not as complete a system, APR is a very fine piece of software.

So, among the most important benefits that one might look for in an article submssion software to be used with ContentComposer is the ability for the submitter to handle different versions of the article.

At the same time a question was raised about the use of the plagiarism detector in ContentComposer. A suggestion was made that its primary reason for being was to enable Content Composer users to more easily get away with plagiarism. This is not so.

The plagiarism detector is a part of the content management toolbox. As our businesses grow we start to need to source our own content; we outgrow PLR and syndicated sources as sole suppliers and need to employ our own writers, usually as freelancers. Sadly, not all of these writers are entirely honest and they will try to re-use content or fob the buyer off with plagiarised material. Very sensibly ContentComposer incorporates a tool to help manage this real issue. Of course, the owner of CC can also use it to compare his own writing with that of his source materials, a perfectly legitimate use. Of course though, like almost any tool, ContentComposer’s plagiarism detector can be used for bad purposes and also aid the determined copyright infringer.

I suggested to the poster that if the first and lasting impression of the use of the plagiarism detector was to enable ContentComposer users to get away with plagiarism then his business was probably not at the stage of development to warrant buying into this content management tool. ContentComposer is NOT suitable for every business at every stage of its development. Chances are that if there is no content strategy in place then CC will not be fully occupied, although for businesses growing and systematising ContentComposer probably makes a lot of sense as a tool for now and the future.

For readers of these posts, please remember, ContentComposer is not just an article rewriting tool. Whilst content spinning is a part of ContentComposer’s functionality, the reason for the existance of CC is as a tool for managing the content creation process from end to end.

Andrew.

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